Program In Electronic Commerce And Online Business Management

Program in Electronic Commerce and Online Business Management – Montreal

Key Points

Work permit while you study
Post Graduation Work Permit for 12 months
Starting dates: January, April, July and September
Duration: 2 years

Level 8 qualification
Type: Full Time
Hours: Daytime
Tuition Fee: From 28,000 CAD

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Trebas Institute’s online business management and e-commerce program will provide you with all the knowledge and skills necessary to answer these questions and more. Whether you want to land a job in an organization or be your own boss and go the entrepreneurial route, this program will allow you to thrive in the online arena.

Become an expert in digital marketing strategy, social media management and successfully start and run an online business. Study using industry standard software programs and online platforms, within a curriculum that is constantly updated to give you an edge in the job market.

Career opportunities

Graduates pursue successful careers in the following roles:

Digital Marketing Consultant / Strategist
Digital Marketing Manager
Digital Account Manager
Social Media Manager
Advertising consultant
Marketing Director
Marketing coordinator
E-commerce consultant / strategist
Online Store Manager
Online Sales Manager

Program structure

Trimester 1

In this quarter, you will learn: the basics of starting and running a successful online business; the basic principles of digital marketing and how to start developing an online marketing plan; how to analyze and interpret financial and business data; as well as the fundamental principles and practices of financial accounting.

Start an online business – 60 hours
Introduction to digital marketing –60h
Audit and commercial reports – 60h
Introduction to Accounting – 60h

Trimester 2

In this period, you will learn: how to design and run highly engaging social media campaigns; how to plan and execute online sales and marketing representation strategies; the skills and knowledge necessary to become highly proficient in one of the most important tools for running a business effectively: the spreadsheet; as well as how to set up and manage an online customer service system.

Social media management – 60h
Sales Representation and Marketing Strategies – 60h
Understanding spreadsheets and their applications – 45 h
Online customer service – 60h

Trimester 3

In this period, you will learn: how to plan and execute the promotional component of an online marketing plan (for example, digital advertising campaigns using industry standard platforms, online advertising campaigns, etc.); the skills and knowledge necessary to become highly proficient in industry standard accounting software; the most important laws and regulations to consider when running an online business; as well as how to effectively hire, train and manage a company’s sales force.

Online promotion and digital advertising – 60h
Online accounting software – 60h
Digital Business Law – 45h
Sales force management – 45h

Trimester 4

In this period, you will learn: how to identify global market opportunities and adjust business and marketing practices to address legal and cultural differences; how to perform an internal business audit to identify the strengths and weaknesses of an organization, and an external market audit to identify potential threats and opportunities; how to create highly effective sales presentations that get customers to act; as well as how to set up and promote an online store effectively.

International trade in the digital age – 45h
Business data and market research – 75 hours
Commercial and sales presentations – 45h
Promotion of an online store – 60h

Trimester 5

In this last period, you integrate everything you learned throughout the program and create a complete and professional online marketing plan; and then conclude with a 135-hour internship in e-commerce and online business administration.

Creating an online marketing plan – 75h
E-Commerce and Online Business Management Internships – 135h

Skills and competences

Throughout this program, you will develop some of the following skills and competencies:

Start and successfully manage an online business
Develop, plan and execute a comprehensive online marketing plan
Set up and manage an online store
Analyze and interpret financial and business data
Set up and manage an online customer service system
Achieve a high level of proficiency in all key software programs and online platforms necessary to successfully run an online business
Plan and execute online sales and marketing representation strategies
Identify global market opportunities and adjust business and marketing practices to address legal and cultural differences.
Learn about the most important laws and regulations related to running an online business
Recruit, train and manage the sales force of a company
And much more!

Admission requirements

Under the provisions of section 4 of the University Education Regulations in relation to admission conditions, a person who has received instruction deemed sufficient by the university and meets any of the following conditions may be admitted to a study program leading to a Certification of university studies:

The person has interrupted full-time studies or has completed full-time post-secondary studies for at least 2 consecutive terms or 1 school year
The person is covered by an agreement between the university and an employer or by a government study program
The person has interrupted his studies full-time for a period and has completed post-secondary studies full-time for a period; or
The person has a high school vocational diploma.

Specific admission criteria for an ACS / AEC.

A person applying for an ACS / AEC program must have sufficient oral and written proficiency in the language of instruction. A person who has studied outside of Quebec must provide the result of a proficiency test for the language of instruction.

For programs where the language of instruction is English, the accepted language proficiency tests are:

International English Language Testing System (IELTS): 5
Test of English as a Foreign Language (TOEFL) IBT: 55
Cambridge English Language Assessment: 162
Canadian Academic English Language (CAEL): 40
Academic PTE: 42
Duolingo: 85

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