BA (with Honors) in Public Relations

Key Points

  • Work permit while you study

  • Post Graduation Work Permit for 12 months

  • Start dates: September

  • Duration: 1 year

  • Level 8 qualification

  • Type: Full Time
  • Hours: Daytime
  • Tuition Fee: From 9,950 € / year

  • Scholarships available

Write to us for more information

The BA (Hons) in Public Relations is a level 8 course designed to deliver graduates capable of pursuing worthwhile careers in the ever-expanding field of Public Relations, at the level. National and international. Modules in Crisis Management, Public Relations Specialties, MarComm Agency Lab, and Action Research and Project Planning are taught by a trained and experienced team.

With a practical and pragmatic approach at all times, graduates are ready to work for this dynamic industry. Graduates are not only encouraged to be proficient in the use of the latest communication technology, but also to understand and appreciate the social ramifications of its use. Those who take this Level 8 degree will be highly sought after in the job market and can start their own business.

Career options

Graduates of this course would normally seek employment in the digital marketing, public relations, marketing, advertising and / or business communication sector.

Program structure

Semester 1


  • Crisis management
  • Public relations strategy and context (year-round)
  • Advanced Digital Marketing Communications (year-round)
  • Action research and project planning
  • Journalism


  • Business ethics and corporate citizenship
  • French 7
  • English 7
  • Spanish 7
  • Chinese 7
  • German 7

Semester 2


  • Laboratory of marketing communication agencies
  • Public relations strategy and context (year-round)
  • Advanced Digital Marketing Communications (year-round)


  • Contemporary Irish politics
  • French 8
  • English 8
  • Spanish 8
  • Chinese 8
  • German 8

Admission requirements

  • Applicants will require a grade of level 7 (or equivalent) with an overall average of 50%, from the Digital Marketing, Communication and Public Relations course.
  • IELTS 6.0 or higher (or its internationally recognized equivalent).

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