BA (Hons) in Marketing (Digital Media and Cloud Computing)

Key Points

  • Work permit while you study

  • Post Graduation Work Permit for 12 months

  • Start dates: September – October

  • Duration: 3 years

  • Level 8 qualification

  • Type: Full Time
  • Hours: Daytime
  • Enrollment Rate: From 9,850 / year

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Career options

The stream aims to provide an academically rigorous framework through which students understand and critically evaluate the philosophy and practice of digital media marketing. The program will develop and prepare students to work in any organization, national or international, for-profit and not-for-profit and therefore, will serve the needs of employers and national needs. Most graduates of this program will seek employment in graduate entry marketing positions within organizations, either nationally or internationally. This program is also a valuable foundation for graduate training and research.

Program structure

The Bachelor (Honors) in Marketing and associated streams are taught primarily through lectures and tutorials, with students taking responsibility for a significant amount of study outside of schools. scheduled class contact times. The assessment takes a variety of forms, including essays and reports, individual and group assignments, and formal tests. Most subjects are assessed through a combination of courses and exams.

  • Economic Outlook
  • IT Basics
  • Marketing Basics
  • Business context and organization
  • Business Mathematics and Statistics
  • Marketing communications
  • Sales and sales management
  • Marketing research
  • Digital marketing concepts
  • Advanced Economic Outlook
  • Cloud Computing for Business and Marketing
  • Web design and client-side development
  • Consumer behavior
  • Strategic Marketing
  • Marketing services
  • Final project
  • Web marketing design and development
  • Cloud technology for marketing

Admission requirements

  • S according to the new scale of common points for the certificate of Completion of 2019, applicants must earn a minimum of 2H5 and 4 O6 / H7, including one language. Subjects must include math, Irish or other language, and English.
  • For international candidates, the foreign equivalent is required. In addition, an officially translated degree will be required.
  • IELTS 6.0, with no less than 6.0 in any component < / span> (or its internationally recognized equivalent).

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Ireland
Dublin Business School

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    2021-07-21T20:41:43+01:00