BA (with Honors) in Global Marketing Add-on

Key Points

  • Work permit while you study

  • Post Graduation Work Permit for 12 months

  • Start dates: September

  • Duration: 1 year

  • Level 8 qualification

  • Type: Full Time
  • Hours: Daytime
  • Tuition Fee: From 9,950 € / year

  • Scholarships available

Write to us for more information


This is a highly practical 1-year Level 8 degree program. Students will have the opportunity to apply academic learning to a contemporary work situation through student projects in alive. With globalization and instant communications, companies now operate in a truly international and real-time market space. Marketing managers of the future must compete and win on a global scale. This title fosters prospects for an enhanced career.

Career options

Upon graduation from this degree in global marketing, you will generally seek employment in the following areas:

  • Sales executive (global and national), global product development, international marketing executive, market researcher, brand assistant.
  • You may also want to follow the MBS in Entrepreneurship and Marketing in DkIT to further enhance your career prospects .

Program structure

Semester 1

  • Financing for international activity
  • International Sales Practice (Part 1 of 2)
  • Contemporary Market Outlook
  • Global Marketing Strategy (Part 1 of 2)
  • Branding strategy


  • English 7
  • French 7
  • Spanish 7
  • Chinese 7
  • German 7
  • Business ethics and corporate citizenship

Semester 2

  • Global Work Integrated Learning
  • International Sales Practice (Part 2 of 2)
  • Global Marketing Strategy (Part 2 of 2)


  • Chinese 8
  • German 8
  • English 8
  • Marketing management
  • French 8
  • Spanish 8

Admission requirements

  • Applicants will require a level 7 grade (or equivalent) with a 50% overall average, from the digital marketing, communication and public relations course available at DkIT u other providers.
  • IELTS 6.0 or higher (or its internationally recognized equivalent).

Learn more about our educational offer

Dundalk Institute of Technology

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